How to Light Your Corporate Event

Corporate events are a reflection of your brand, and if you are planning one it needs to be as polished and professional as you are.  Whether you are holding an awards evening, a fundraiser, a staff party or something else, your corporate event should be planned to precision to ensure that every single aspect of the evening is completely perfect.

From the table arrangements to the DJ and everything in between, your corporate event should be impressive from the outset.  When choosing your venue, the way you light the space can totally transform the look and feel of the entire event, and the importance of corporate event lighting should never be underestimated.

As a first-class provider of corporate event lighting throughout the USA, we know that the right lighting makes all the difference when it comes to every kind of corporate event.

Here are some of the most amazing ways we use lighting to turn corporate events into epic occasions.

Use Light to Set the Tone of Your Event

One of the most important attributes of professional lighting is that it helps to set the tone for the event.  It tells the audience where to direct their vision, creates incredibly imagery and has tons of impact.  The right lighting can transform even the most mundane of spaces into something truly magical.

Modern-day lighting techniques offer much more than just mood lighting and atmospheric colors.  A professional lighting director can design and plan effects that are as impressive as watching live performance right in front of the audience’s eyes.

Customizable lighting effect creates a real visual wow-factor for any space. Every light source can be used to enhance the feel of the event, and your lighting place should be the starting point for any venue designer to work with.

Use Uplighter’s to Add Interest

Great event lighting is not just about how you light the room, it is also about where you light it.  Large venues like ballrooms or conference centers can really benefit from the addition of perimeter lighting. Up lighters can help to build ambiance and create a multi-dimensional wow factor.

Build Your Brand with Lighting

Lighting can be used to promote your brand in a variety of unusual and eye-catching ways.  You can shine your logo onto the walls of the venue, incorporate illuminated signs or even opt for state-of-the-art effect using Gobos.

A gobo is a beam of light with a metal stencil over it that creates a pattern and can project any abstract shapes, patterns, pictures, and company logos. They are a dynamic way to promote your brand at any kind of public event or occasion. Seeing your brands logo in lights will create a visual impact that surely will not go unnoticed.

Gobos can go almost anywhere and are highly flexible, meaning they are perfect for a wide variety of venues and occasions. You could use them to display your logo for sales conferences, awards night and conferences as well as wall designs for galas, parties and fundraisers.

Add Energy with A Light Show

If you really want to grab the attention of your audience, go for something exciting like a light show.  Using constant movement, flashing lights and carefully curated lighting themes, you can build excitement before a speaker takes to the stage, or ramp up the atmosphere to celebrate major company milestones.

Corporate Event Lighting from Frank Gatto

If your next corporate event needs an added wow factor, speak to our team today at (561) 368-0101 to find out how we can plan the perfect lighting for you.

Frank Gatto & Associates, Inc. are specialists in lighting for television events of all kinds.  If you have an event that needs expert lighting, please call us today to see how we can help.

Phone: 561-368-0101

Email: frank@frankgattolighting.com 

We can be found on Social Media at the following links.

            

Behind the Scenes at A Concert

Whether you are working with a brand-new band or an established rock legend, ensuring that a concert looks and sounds great is a time-consuming task.  Even before the audience turns up to enjoy the show, there will have been swathes of professionals working behind the scenes to make sure that every element of the performance is carefully planned to look, feels and sounds completely awesome.

  1. Lighting

Great lighting at events is a fundamental part of making a live show successful.  A full lighting plan will be designed by a highly skilled lighting director and his team, who will ensure that every flash of light or total blackout perfectly matches the music or action on stage.  Using huge lighting rigs and a wide variety of lamps and bulbs, the lighting design is every bit as much of a show as the action taking place on the stage itself.

  1. Staging and Equipment

If you are attending a concert that is taking place is a theatre or arena, the stage and much of the technical equipment will already be there.  But, if you are visiting an outdoor concert or one that is so epic that it will need more than is already in place, professionals will be needed to install additional staging, screens and much more.

Planning how to build up a stage is a long and complicated process.  Not only does it need to be as large as possible, it will also need to be solid enough to support the weight of the performers, instruments, lights and speakers. Special effects will need to be considered as well as access to and from the stage area, and backstage facilities for the crew and performers.

  1. Video Cameras and Screens

Many large venues use screens on either side of the stage to ensure that the audience doesn’t miss a thing, regardless of where they are seated.  The screens themselves need to be sourced and set up by professional AV teams, and the camera setup has to be controlled and edited, often in real time.

  1. Sound and Speakers

From earpieces, microphones and monitors to giant speaker stacks that push the sounds out across vast open spaces, every element of the sound system have to be carefully considered before the event.  A team of engineers work diligently throughout the concert to make sure that the sound is always perfectly reproduced without feedback or distortion, and the sound desk that they use will also need to be built and set up somewhere a safe distance from the stage itself.

  1. Controls

The sound, the lighting, and the visual feeds will all need to be closely monitored in real time throughout the event.  This means that control panels and desks will need to be installed both at the side of the stage and somewhere out front for experienced lighting, video and sound technicians to ensure that their individual responsibilities are fully taken care of and working exactly as they should at all times.

Putting on a world-class performance may be the job of the artists on stage but making sure that every single member of the audience can hear and see them is equally as important.

Here at Frank Gatto & Associates, we can ensure that your event lighting is perfect from the outset. Speak to us today at (561) 368-0101 if you would like to find out more.

Frank Gatto & Associates, Inc. are specialists in lighting for television events of all kinds.  If you have an event that needs expert lighting, please call us today to see how we can help.

Phone: 561-368-0101

Email: frank@frankgattolighting.com 

We can be found on Social Media at the following links.